5 Key Packaging Trends for 2021

It’s important that brands keep on top of packaging trends for the future. Your packaging is not just a way to differentiate your product from others on retail shelves, but a chance to communicate what your brand is about, tell the story of your products, and make a statement about the values and goals that your company has. It’s a lot to take onboard, especially when you have limited space on pack. How can you make sure your packaging is delivering on all fronts in 2021? Below are five key packaging trends that will emerge in 2021 to get you started. #1 TREND: Tell a story with your packaging With many storefronts being either limited in terms of traffic capacity or unable to open, many products are only accessible through e-commerce platforms or pick-up. This presents a new wave of challenges in terms of educating your customers, and building relationships with your brand. Considering leveraging storytelling to your packaging, allowing them to learn abo...