Packaging for The Growing Organic and Natural Foods/ Powder Market
The natural food market has grown tremendously in the last few years. An increase consumer demand for natural products means more companies are incorporating natural packaging and all-natural food items into their product lines.
Because many natural foods are slightly
higher-priced than their non-health counterparts, packaging for these products
needs to be reflective of the same quality standards. To differentiate
themselves, natural foods, health foods and goods producers not only have to
compete with other organic products, but also with non-organic products on the
market. For many natural food processors, reducing the environmental impact of
their products and packaging is a key piece of the mission statement.
PureChimp Has Launched Natural Matcha with 100% Biodegradable Pouches
Pure Chimp® sells the best Matcha green tea & 100%
natural skin care in the UK. Pure Chimp’s owner Dean came across matcha tea at
a training course to improve energy levels at work. He fell in love with the
product but found it expensive, so he decided to try and change this. Pure
Chimp only uses natural ingredients and avoid all artificial ingredients. Lots
of people that don't enjoy regular green tea, actually enjoy PureChimp Matcha.
Why choose biodegradable
packaging?
The founder of Pure Chimp® was interested in customizing
more sustainable packaging for his natural matcha powder. So he contacted BPS by
East West Packaging, a packaging manufacturer specialized in providing the
sustainable packaging solutions to food packaging bags.
After understanding Pure Chimp's brand story and packaging demand, BPS worked
out an innovative packaging solution: compostable paper pouch in
the stand up
pouch form, which perfectly suits the natural matcha powder packaging and
exactly matches the branding of Pure Chimp.
Custom Solutions provided by BPS:
Packaging
Style: Compostable Stand Up Paper Pouch
Accessory: Compostable
zipper
Material: White Kraft / Bio
Film designed according to customer's demand
Printing: Eco printing
with water-based ink
Design
Features: Lovely graphic designs, natural look and 100%
eco-friendly material
With the leading technology of producing biodegradable
& compostable pouches since 2018, BPS has successfully produced the natural-looking
compostable
ziplock bags for this nature-oriented brand.
“The pouches look lovely. I think these will be popular!" Seeing the final nicely printed pouches, Dean
commented.
Pure Chimp® Natural Matcha was first launched in the
winter of 2019, and they are really popular! In April, 2020, Dean decided to reorder a full range of 7 new designs
for his brand. Now the whole range looks impressive!
Many nature and
heath oriented brands are choosing greener packaging to better match the brand and
product image. They are mainly choosing from:
It's a choice
about treating better to the earth – Be nice to your body, be nice to the
earth.
Blog
Author: Nicola Wu
Edited by: Jasmine Zhang
Original
Article:
Comments
Post a Comment